About

It’s hard to read the label when you are inside the bottle.

As a fellow business leader and marketing professional for almost 20 years, I know what it is like to have an ambitious goal – yet not be able to see it through.

The half-finished work and unrealized results gnaw at you, but there’s always “something else” that gets your time.

Then comes impatience. The foot-tapping. The doubt. The hit to your self-worth.

I’ve been there. That’s why I know how valuable the right person on the outside can be.

With my perspective, experience, and extra firepower, you’ll finally clear the mental clutter, emerge from message fog, and be on your way to writing the business story you deserve.

– Whitney  

Insight Instigator; Marketing Trainer, Coach and Consultant

“Whitney, you challenge EVERYthing!”  Yep, that’s what an insight instigator does.

Whitney Hahn loves asking the hard questions that lead to the big answers. A natural coach and trainer, Whitney prepares growth stage B2B companies to Think it Better, Say it Better, and Launch it Better.

This is accomplished through coaching, training, consulting, and message design work, resulting in marketing playbooks, recruitment campaigns, websites, pitch decks, presentations and videos.

Whitney’s insights on marketing, leadership and hanging on for dear life have been featured in two books and dozens of podcasts, including the “Zesty Marketing Podcast.” She is a frequent speaker at business events and emcees an average of six non-profit fundraising events each year.

She writes, speaks and consults about how to create powerful marketing campaigns, frequently providing instant advice through a live “Pitch Slap.”

She is a StoryBrand Certified Guide and part of the very first cohort of Certified Storybrand Coaches. She hosts “The Zesty Marketing Podcast,” available on iTunes, Stitcher and more.

Whitney serves on the Advisory Board for techfrederick.org, is an advisor for FITCI startup companies, is a council member for Leadership Frederick County, and has a Master of Science degree in Business Management and Leadership.

In her previous lives, Whitney has been a radio DJ, a TV show host (appearing on “Late Night with Conan O’Brien” and Animal Planet) and the marketing director for a zoo. She plays a respectable game of “Jeopardy!” and a disrespectable game of “Cards Against Humanity.”