#provokebetter blog – articles, videos and podcasts
3 Most Common Website Problems That Cost You Sales
I’m peeling back the curtain on those three big website mistakes, showing you what they should be, and hopefully giving you some inspiration to put it into action.
We Are Renewing Our Pledge to #payitforward.
As an entrepreneur, you are probably motivated by challenge and driven to success by a desire to innovate, optimize, and inspire. Your business is constantly pressing forward. But are you lifting up those around you and helping them move forward, too?
What To Tell a Returning Client When Your Pricing Has Increased
“What do you do when a former client comes back to you after 2-4 years and your pricing has changed? How do you address that?” Three Tips to Communicate Your New Pricing
Would Your Business Survive If A Key Leader Was Suddenly Out For A Month?
How healthy would your organization be if a key member were suddenly out for weeks? Would your company sink or swim? An absence of as few as 3 weeks is enough to send many businesses spiraling. Few things focus your attention on knowledge gaps like the sudden absence...
Podcast: Creating a Community Brand for EconDev or Tourism
Sandy Sponaugle talks clever marketing ideas, influencers and why communities need personas. As the President and CEO of Platinum PR, Sandy Sponaugle’s task is marketing a community to businesses, or destinations to visitors. She and her team work with DMOs and...
“Content Creation for Busy People” returns to the Frederick community in January 2022
Learn how to outline a year's worth of content in just a few hours at this workshop.Brought to you by techfrederick.org and supported by an EARN grant from the State of Maryland.Many organizations struggle to communicate the right words to the right people. "Content...
How To Write Your Personal Mission Statement
How to write your personal mission statement – the center of gravity for everything you do.
Three touchpoints museums use to increase guest engagement with video.
Museums are captivating guests with videos, before, during and after a visit. In this digital age of constantly connected cell phones and media streams, it can be hard for museums to capture the attention of potential visitors, especially young children. That is why...
How to Get More From #GivingTuesday
Messaging secrets that nonprofit organizations can use to boost donation now, and any time of year.This is the fourth installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.My goal today is to help...
Podcast: “Discover Lehigh Valley” markets a diverse regional destination
"Lift Your Spirits" video series part of rebranding this Pennsylvania Valley region In her first two years with Discover Lehigh Valley, Alicia Quinn rolled out a new brand for the destination as well as an overhaul of the organization's’ marketing strategy and digital...
