Message Design | #provokebetter

“Content Creation for Busy People” returns to the Frederick community in January 2022

Learn how to outline a year’s worth of content in just a few hours at this workshop. Brought to you by techfrederick.org and supported by an EARN grant from the State of Maryland. Many organizations struggle to communicate the right words to the right people....

How To Write Your Personal Mission Statement

Leadership, Message Design, Miscellaneous, Snackable

How to write your personal mission statement – the center of gravity for everything you do.

3 Most Common Website Problems That Cost You Sales

Marketing, Message Design, Sales, Snackable

I’m peeling back the curtain on those three big website mistakes, showing you what they should be, and hopefully giving you some inspiration to put it into action.

3 Insights on Marketing Messages for Recruitment

Marketing, Message Design, Snackable

In this installment, we’re focusing on Recruitment Marketing. This is an area where lots of companies need to be better right now, because so many businesses are struggling for great candidates.

Why Engaging Customers is Like Solving a Murder Mystery

Marketing, Message Design, Snackable

The 3 questions you need to answer to kill it at customer engagement. This is the second installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation. Customer Engagement is a big problem for a lot of...

Creative Ways to Cut Through The Noise By Being Generous

Leadership, Marketing, Message Design, Snackable

Generosity does not always mean that you have to write a check, pay for a big gift, or do something wild and extravagant. And today, I will share with you three different types of truths or “rules” that I’ve discovered about generosity.