In today's digital age, your website is often the first impression potential customers have of your business. Yet, many websites fail to make the impact (and sales) they should. Let's talk about how to fix website mistakes that are costing you sales.Mistake #1: Your...
“What do you do when a former client comes back to you after 2-4 years and your pricing has changed? How do you address that?” Three Tips to Communicate Your New Pricing
Guerrilla marketing attracts guests to a this small business escape room Escape rooms have only become popular in the last ten years or so, and advertising this kind of experience involves a lot of explanation. Many people still aren’t familiar with the concept of...
As an entrepreneur, you are probably motivated by challenge and driven to success by a desire to innovate, optimize, and inspire. Your business is constantly pressing forward. But are you lifting up those around you and helping them move forward, too?
The right contests can be powerful sales enablement tools. With locations across the United States and Canada, Yogi Bear's Jellystone Park takes family camping trips to the next level. So naturally, they take their marketing campaigns to the next level, too,...
Mastering Search Engine Optimization (SEO) is a powerful way to improve the quality and quantity of visitors to your website, and ultimately to your business. Search Engine Optimization (SEO) and content creation are intimately linked, not as durable as you might...
The 3 questions you need to answer to kill it at customer engagement. This is the second installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.Customer Engagement is a big problem for a lot of...
Successful destination marketing relies on market research and good partners. David West, Executive Director of Destination Marketing for Herschend Family Entertainment, talked with provokebetter's Whitney Hahn about guest research and the importance of developing...
Learn how to outline a year's worth of content in just a few hours at this workshop.Brought to you by techfrederick.org and supported by an EARN grant from the State of Maryland.Many organizations struggle to communicate the right words to the right people. "Content...
Nonprofits can boost donations with better marketing messages.This is the fourth installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.My goal is to help nonprofits make Giving Tuesday just a little bit...
Niche community engages with classes, tastings, and partnerships. Braeden Bumpers is a proud craftsman of fine spirits and co-owner of McClintock Distilling Company. The unique market niche they've developed has this small business on the radar of thousands of liquor...
Targeted audiences require targeted content. Anne Arundel County, Md, is nestled alongside the Chesapeake Bay, easily accessible to Baltimore, Maryland and Washington, D.C., home to BWI Airport, and boasts several historic sites, parks, and walkable downtowns -- not...
