As small business owners, one of the quickest triggers for a spike in blood pressure is undoubtedly the issue of late client payments. Have you ever found yourself dreading the task of sorting out all those late payments? You're not alone! However, managing client...
How to Get Authentic Client Testimonials
Authentic client testimonials help transform skepticism into trust and loyalty. Elevate your brand’s credibility today!
Becoming Known for One Thing: The Power of Niche Marketing
Learn how specializing and leveraging niche marketing can transform your business, attract loyal customers, and set you apart from the competition.
The Ultimate Guide to Creating Your Ideal Client Profile
Dive into the heart of what makes your business tick by defining your Ideal Client Profile. This guide helps you connect deeply, ensuring every client feels like a perfect match for your vision and values.
Saying No to Prospects: A Strategy for Growth
Discover why saying No to prospects is a strategic move for business growth. Learn to identify when a project doesn’t align with your goals and how to decline gracefully.
Should You Consider Hiring Contractors and Freelancers? The Key to Maximizing Efficiency
In today's dynamic business landscape, the traditional metric of success based on the number of full-time employees is becoming increasingly outdated. Instead, the focus is shifting towards more agile and flexible business models. That is why hiring contractors and...
Project: Time Off says “Take a vacation!”
How vacations can improve your work performance and boost your marketing efforts Vacation days are all that Katie Denis thinks about. Jealous, right? Well, she’s just as concerned with your vacation days as she is with her own. Katie is the Lead Researcher for...
Nonprofits can win over donors and sponsors with smarter video marketing
"People don't give to need, they give to success," and other tips for nonprofit video marketing strategy. provokebetter's Whitney Hahn was featured on the Good People, Good Marketing Podcast, hosted by Adam Walker from Sideways8 Interactive. In this interview, Whitney...
Quick Fixes to Common Website Mistakes That Cost You Sales
In today's digital age, your website is often the first impression potential customers have of your business. Yet, many websites fail to make the impact (and sales) they should. Let's talk about how to fix website mistakes that are costing you sales.Mistake #1: Your...
What To Tell a Returning Client When Your Pricing Has Increased
“What do you do when a former client comes back to you after 2-4 years and your pricing has changed? How do you address that?” Three Tips to Communicate Your New Pricing
Simplifying Content Creation: Your Ultimate Guide
Make content creation effortless with our ultimate guide. Learn strategies for simplifying content creation, ensuring efficiency and impact.
Why Engaging Customers is Like Solving a Murder Mystery
The 3 questions you need to answer to kill it at customer engagement. This is the second installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.Customer Engagement is a big problem for a lot of...