“What do you do when a former client comes back to you after 2-4 years and your pricing has changed? How do you address that?” Three Tips to Communicate Your New Pricing
Simplifying Content Creation: Your Ultimate Guide
Make content creation effortless with our ultimate guide. Learn strategies for simplifying content creation, ensuring efficiency and impact.
Inside Jellystone Park’s “Camping Hacks” marketing camp-aign.
The right contests can be powerful sales enablement tools. With locations across the United States and Canada, Yogi Bear's Jellystone Park takes family camping trips to the next level. So naturally, they take their marketing campaigns to the next level, too,...
Why Engaging Customers is Like Solving a Murder Mystery
The 3 questions you need to answer to kill it at customer engagement. This is the second installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.Customer Engagement is a big problem for a lot of...
Hurray for “Dollywood!” and other lessons for marketing attractions like a destination.
Successful destination marketing relies on market research and good partners. David West, Executive Director of Destination Marketing for Herschend Family Entertainment, talked with provokebetter's Whitney Hahn about guest research and the importance of developing...
“Content Creation for Busy People” returns to the Frederick community in January 2022
Learn how to outline a year's worth of content in just a few hours at this workshop.Brought to you by techfrederick.org and supported by an EARN grant from the State of Maryland.Many organizations struggle to communicate the right words to the right people. "Content...
How to Get More From #GivingTuesday
Nonprofits can boost donations with better marketing messages.This is the fourth installment of our Snackable Series Live on Marketing Messages. The text below is adapted from our Live conversation.My goal is to help nonprofits make Giving Tuesday just a little bit...
Lessons learned from a business relaunch.
After 17 years, we say "goodbye" to Digital Bard Video Productions.Change is always bumpy. Some stuff gets banged around a bit as you figure stuff out. You make some mistakes, you get some stuff right, you find out who you are underneath. Does that sound familiar?...
Flying Dog Brewery challenges the craft beer status quo.
How the Maryland brewery leans into edgy marketing to build the brand. Bottles of "Raging Bitch" line the shelves of most beer and liquor stores throughout the state of Maryland and beyond. Flying Dog Brewery opens up about its marketing methods, controversial brand...